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Day ClassesGeneral Occupational Technology
Diploma -
Business Administration Concentration:
Marketing and Retailing
Program of Study

Here is the suggested program of study for students in the Day Program for the Diploma in General Occupational Technology Business Administration Concentration: Marketing and Retailing.

Remember, you should consult with an advisor at MCC about this program to properly prepare for transfer to Asheville-Buncombe Technical Community College for the second year of study.

You should contact Asheville-Buncombe Technical Community College for course descriptions for the portion of the program provided by them.

Click on the name of a class to access its course description and any syllabus information that may be available.

What the Colors Mean...

We have color-coded our classes so you can easily learn required courses and electives.

X = General Education Courses X = Major Courses
X = Other Required Courses

Program of Study Updated November 26, 2007

Fall Semester (at MCC)
Course Name
Class
Lab
Clin.
Credit
Hrs./Wk.
ACC 120 Principles of Financial Accounting
3
2
0
4
5
BUS 115 Business Law I
3
0
0
3
3
BUS 240 Business Ethics
3
0
0
3
3
CIS 110 Introduction to Computers
2
2
0
3
4
ENG 111 Expository Writing
3
0
0
3
3
MKT 120 Principles of Marketing
3
0
0
3
3
19
21
 
Spring Semester (at MCC)
Course Name
Class
Lab
Clin.
Credit
Hrs./Wk.
ACC 121 Principles of Managerial Accounting
3
2
0
4
5
BUS 137 Principles of Management
3
0
0
3
3
ENG 114 Professional Research & Reporting
3
0
0
3
3
Humanities Elective
(consult A-B Tech for a list of approved electives)
3
0
0
3
3
MAT 161 College Algebra AND
3
0
0
3
3
MAT 161A College Algebra Lab
0
2
0
1
2
OST 136 Word Processing
1
2
0
2
3
19
22
     
Total Hours Completed at MCC:
38
43
 
For class schedules and course descriptions
of the following courses, please contact A-B Tech.
You can visit their Website here.
Course Name
Class
Lab
Clin.
Credit
Hrs./Wk.
BUS 110 Introduction to Business
3
0
0
3
3
BUS 135 Principles of Supervision
3
0
0
3
3
COM 231 Public Speaking
3
0
0
3
3
ECO 251 Principles of Microeconomics
3
0
0
3
3
ECO 252 Principles of Macroeconomics
3
0
0
3
3
MKT 121 Retailing
3
0
0
3
3
MKT 122 Visual Merchandising
3
0
0
3
3
MKT 123 Fundamentals of Selling
3
0
0
3
3
MKT 220 Advertising & Sales Promotion
3
0
0
3
3
MKT 221 Consumer Behavior
3
0
0
3
3
MKT 224 International Marketing
3
0
0
3
3
MKT 225 Marketing Research
3
0
0
3
3
MKT 227 Marketing Applications
3
0
0
3
3
     
Total Program Hours
77
82

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